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Notion at work · Marketing · $20

Customer Journey Map

This template's structure is based on the system that's described in this blog post. It enables you to record a customer / persona's thoughts and feelings as they try out your product or service.

You can visualise their feelings as they work their way through that process in the timeline view below. Open each persona's page and view the phases which are related to them to record more details about their experience at that time.

‍Lively Anna is the best example of a complete persona:

Walkthrough video

Screenshot

Screenshot of the Customer Journey Map Notion template

You can translate this template’s databases into your preferred language once you’ve duplicated it, using my template translator.